BullAffiliates Affiliate Partner Terms and Conditions





1.1 “Agreement”

These Terms and Conditions, as well as any other contractual document entered into between the Parties in respect to the Affiliate Program, if applicable. Any reference to the “Agreement” as mentioned therein shall also constitute a reference to these Terms and Conditions to the extent that the said contractual document is regulated by these Terms and Conditions. Furthermore, any reference in these Terms and Conditions to this “Agreement” includes and refers to any other contractual instrument.


For the avoidance of doubt, these Terms and Conditions shall supersede any other terms and conditions applicable to such contractual instrument concluded between the Parties.

1.2 “Affiliate”

You, the person (whether an individual or a company/corporate entity/organisation) who has registered and been accepted by BullAffiliates as an Affiliate participating in the Affiliate Programme.

1.3 “Affiliate Account”

refers to the account that an Affiliate creates after submitting an Affiliate Application to participate in the Affiliate Program and having it authorized by the Company

1.4 “Affiliate Link/s”

Internet hyperlinks used by the Affiliate to link from the Affiliate Website/s or any other third-party website to the Websites.

1.5 “Affiliate Network”

An individual and/or entity which You have a business relationship with and who operates for You with the intention of driving traffic to the Websites, or that You direct in any appropriate manner to the Websites and who does not have an Affiliate Account directly with BullAffiliates but is connected to Your Affiliate Account.

1.6 “Affiliate Programme”

The Affiliate Programme operated by BullAffiliates whereby the Affiliate promotes the Websites via Affiliate Links.

1.7 “Affiliate Website/s”

Any website/s on the world wide web which is/are maintained, operated, or otherwise controlled (whether directly, indirectly or through an Affiliate Network) by the Affiliate.

1.8 “Applicable Law”

All laws, statutes, regulations, edicts, bye-laws, mandatory codes of conduct and mandatory guidelines, whether local, national, international or otherwise existing from time to time, which are legally binding on either Party and which are applicable to that Party’s rights or obligations under this Agreement.

1.9 “Balances Carried Over”

In the calculation of commission where Net Win is negative due to Customer winnings and/or Admin Fees and/or Cash Items and/or Progressive Contributions the said balance will be set to zero. A negative balance due to Fraud Costs will however be carried over where applicable.

1.10. “Chargeback”

The reversal of a payment made previously to Us by a Referred Player or the credit card-issuing bank or any other third-party payments solution provider. Chargebacks are regarded as Fraud for the purposes of calculating net revenues.

1.11. “CPA Deal”

A ‘Cost-Per Acquisition’ deal, whereby BullAffiliates pays You a predetermined amount for each Referred Player.

1.12. “Fees”

The amounts due to You by BullAffiliates in exchange for the provision of the services in accordance with the conditions of this Agreement, calculated under the profit-share model, cost-per-acquisition-model, or hybrid model, as the case may be.

1.13 “Fraud”

Any form of fraud committed by an Affiliate and/or a Referred Player, which in Our sole opinion, is deliberately practiced by a Referred Player and/or an Affiliate in order to secure a real or potential, unfair or unlawful gain, including but not limited to:

1.14. “Chargebacks”

Bonus abuse by a Referred Player or group of Referred Players;
Your (or a third party’s) encouragement to a Referred Player to abuse Our bonus offers;
Collusion on the part of the Referred Player with any other Referred Player;
Your (or a third party’s) offering or providing unauthorised incentives (financial or otherwise) to potential Referred Players to encourage them to sign up;
Dropping or stuffing cookies;
A Referred Player holding multiple accounts.

1.15. “Fraud Costs”

The costs incurred (financial or otherwise) by Us as a direct or indirect result of Fraud committed by You, Your employees, Sub-Affiliates, business partners, Referred Players, and/or third parties linked to Your Affiliate Account to whom You, as an Affiliate, have introduced the Products.

1.16. “Gross Win”

The total revenue generated by all Products as a result of all bets and/or deposits by Referred Players introduced to Us by You.

1.17. “Intellectual Property”

Any and all intellectual property rights associated with BullAffiliates and any and all of the Brands, of all types or nature whatsoever, including, without limitation, patent, copyright, design rights, trade marks, word marks, data base rights, applications for any of the above, moral rights, know-how, trade secrets, domain names, URL, trade names or any other intellectual or industrial property rights (and any licenses in connection with any of the same), whether or not registered or capable of registration, and whether subsisting in any specific country or countries or any other part of the world.

1.18. “Markets”

All markets in which BullAffiliates operates.

1.19. “Net Win”

Gross Win minus bonuses, Fraud Costs, Progressive Contributions and any other network fees.

1.20. “Party”

Either BullAffiliates or the Affiliate (jointly referred to as the ‘Parties’).

1.21. “Progressive Contributions”

A percentage of revenue generated on any progressive game that is paid over by Us into the Affiliate Network’s progressive pool.

1.22. “Product/s”

An online gaming or sportsbook product (including but not limited to casino, poker, bingo, rummy and sports betting) for which professional services are rendered by BullAffiliates.

1.23. “Profit Share Deal”

A revenue-share deal where You receive payment through a profit-share model.A revenue-share deal where You receive payment through a profit-share model.

1.24. “Referred Player/Customer”

An individual who has, for the first time and in an appropriate manner, registered for an account with Us directly through one of Your Affiliate Links. For the avoidance of doubt, players which are already Our customers shall not be considered “Referred Players”. By opening an account with Us, any Referred Player will become Our customer and must comply with all Our applicable rules, policies, terms and conditions and operating procedures.

1.25. “Sub-Affiliate/s”

An individual/corporate entity/organisation that You have a business relationship with and who operates for You with the intention of driving traffic to the Websites, or that You direct in any appropriate manner to the Websites.

1.26. “Spam”

Unwanted or unsolicited email or SMS or any other form of communication sent indiscriminately to one or more mailing lists, individuals, or newsgroups. This shall include not having appropriate opt-ins and/or opt-outs prior to the sending of such communication and the lack of maintaining records of the same.

1.27. “Terms and Conditions”

These terms and conditions, titled the ‘BullAffiliates Affiliate Partner Terms and Conditions’.

1.28. “Website/s”

The website www.BullAffiliates.io, and/or any other website belonging to, operated by or associated with the Group or Brand, and any other website as may be added by Us from time to time.

1.29. “Us/ We/ Our”

BullAffiliates and all related Brands.

1.30. “You/ Your/ Member”

You in Your capacity as an Affiliate, and any Sub-Affiliates which You may engage pursuant to this Agreement.

2. Affiliate Appointment

Your Affiliate application will be evaluated after submission, and You will be notified of Our acceptance or rejection of Your application as soon as possible.

We have the right to reject Your application to become an Affiliate and withhold payment if the information given by You during registration is deemed insufficient.

You accept your appointment as an Affiliate upon acceptance into the Affiliate Program. For the avoidance of confusion, any auto-approval by Us does not rule out the possibility of a later re-evaluation of Your application.

You acknowledge that this Agreement does not offer You an exclusive right or privilege to help Us in the supply of services originating from Your referrals, and that You will not be entitled to any fees or other remuneration for business secured by or through persons or entities other than You.

3. Your Rights as an Affiliate

3.1. License to direct potential Referred Customers to the Website

We provide You a non-exclusive, non-transferable, revocable license to direct possible Referred Customers to the Website during the length of this Agreement, in accordance with the provisions of this Agreement.

3.2. License to use certain Intellectual Property

You are granted a non-exclusive, non-transferable, revocable right and license to use the Approved Marketing Material as stated below (hereafter referred to as “Licensed IP”) throughout the length of this Agreement. The license in conjunction with the Licensed IP granted to You in terms of this Clause shall be conditional and strictly contingent upon the following:

  1. The Licensed IP may be used solely and strictly as required for You to fulfil Your obligations under this Agreement;
  2. The Licensed IP may not be sub-licensed, assigned or otherwise transferred by You to any third party without Our prior written permission;
  3. You may not in any manner whatsoever, modify, alter, adjust, remove, crop, manipulate and create any derivate works of the Licensed IP;
  4. You shall not, during the term of this Agreement or at any time thereafter, assert the invalidity, unenforceability, or contest the ownership of the Intellectual Property rights in any action or proceeding of whatever kind or nature, and further You shall not take any action that may prejudice Our rights in the Intellectual Property, render the same generic, or otherwise weaken their validity or diminish their associated goodwill;
  5. You may not use the Licensed IP or any Intellectual Property in a manner that would create a confusion to customers, notably without limitation as to the origin of the marketed goods and services, portray Affiliate as forming part of the Group or impersonate the Group or the Brand;
  6. You shall, at all times, fully comply with all the terms of this Agreement (including any restrictions contained herein);
  7. All rights not expressly granted herein shall remain strictly with Us;
  8. Your use of any other Intellectual Property of the Group or Brand shall be strictly subject to prior written approval;
  9. We shall have a right to revoke the license as provided herein at any time and without cause.

Regardless of anything to the contrary, BullAffiliates reserves the right to request a written agreement signed by both Parties detailing any other terms that BullAffiliates, in its sole discretion, deems appropriate, such as payment terms, methods of giving notices, other rights and obligations of both Parties, and including a term during which You are allowed to use such Licensed IP provided You abide by BullAffiliates’ terms, which shall be clearly stated within such agreement.

3.3. Registration of Referred Players/Customers

Referred Players/Customers will be registered and their gaming activity will be tracked. In order to comply with any regulatory or legal requirements that may arise, we reserve the right to deny Referred Customers (or to close their accounts) at our sole discretion.

3.4. Financial reporting on Referred Player/Customer activityers

The style, format, content, and frequency of generated reports may change from time to time (at Our discretion). You will have remote web access to created reports on Referred Player activity and the Fees that activity has attracted. To access these online reports, you will need to log in with the username and password that BullAffiliates issued to you. We will give You with a unique tracking link; nonetheless, it is Your duty to verify that the tracking links You use are valid in syntax.

We won’t be able to track the players you refer if the links you use are incorrect, so make sure you replicate the code precisely as it appears. Due to changing tracking codes or links, we shall not be obligated to pay Fees on any Referred Players who are not tracked. If the tracking link provided by BullAffiliates is damaged or does not work properly, it is Your obligation to notify BullAffiliates immediately.

In the event that a Referred Player does not convert from a registered player to a depositing player within the first twelve (12) months of her/his lifecycle as a Referred Player, We reserve the right to remove the affiliate tag and not pay any Fees in relation to such Referred Player.

3.5. Modification of the Terms and Conditions

We may amend, alter, delete, interlineate or add to these Terms and Conditions at any time and in Our sole discretion, by posting a change notice or a new agreement on Our site. Such amendments, alterations, deletions, interlineations or additions may include, for example, changes in the scope of available Fees, fee schedules, payment procedures, and referral programme rules. Any amendments, alterations, deletions, interlineations or additions to this these Terms and Conditions shall be effective immediately upon notice, by display on the Website and/or on NetRefer (‘Notice’), and shall supersede all previous versions. Your use of the Website and/or continued marketing of Us or the Products after such Notice is given to You will be deemed as the acceptance of such amendments, alterations, deletions, interlineations or additions, or the new Agreement should these Terms and Conditions be replaced in their entirety. Be sure to review this Agreement periodically to ensure familiarity with its most current version. Please note that no purported modifications, amendments, alterations, additions, deletions or interlineations of this Agreement by You are permitted or will be recognized by BullAffiliates. No employees, officers, representatives or agents of BullAffiliates or the Group may verbally alter, modify or waive any provision of this Agreement.

4. Your Warranties

By applying to be registered as an Affiliate, You warrant the following:

  1. The information You provide Us with upon registration is complete, valid and truthful, as is any other information You provide thereafter during the term of this Agreement;
  2. In the event that You are not an individual, the person submitting the application has the full right, power and authority to enter into this Agreement on behalf of such company/corporate entity/organisation;
  3. The execution of this Agreement by such individual, and the performance by You of Your obligations and duties hereunder, do not and will not violate any agreement to which You are a party or by which You are otherwise bound;
  4. That You have all requisites, legal and authoritative, to enter into this Agreement and to carry out and perform Your obligations under the terms of this Agreement;
  5. You shall comply with all Applicable Law and regulations (including Data Protection Laws) related to the performance contemplated under this Agreement;
  6. Your performance of this Agreement shall not infringe the intellectual property rights or any other rights of any third party, including without limitation, right of privacy, right of publicity, contractual or other right of any person, or constitute any libel or slander of any person.
  7. To provide, at any given point, both before Your appointment as an Affiliate as well as at any point during the duration of the Agreement, whether You are a company/corporate entity/organisation or an individual, upon Our request, any due diligence information, including but not limited to: proof of identity; proof of address; incorporation documents; company and/or group structure; verification documents regarding board members, directors, shareholders and beneficiaries; confirmation or otherwise of any political connections, sanctions, and adverse media; and any other corporate documents and/or certificates;
  8. To provide, at any given point during the duration of the Agreement, any such information to Us as We may reasonably require in order to enable Us to comply with Our information reporting and other obligations to any relevant supervisory authorities;
  9. When carrying out activities on Our behalf, to conduct Yourself as if You were bound by the same license conditions and subject to the same codes of practice applicable to Us;
  10. That You have effective mechanisms in place to prevent access to Your Affiliate Website by minors, including but not limited to, clear warning signs indicating the minimum legal age permitting individuals to make use of the Product as stipulated in the laws of the relevant jurisdiction;
  11. That any commercial communications which originate from You must include a message regarding playing responsibly and a message in this regard should be clearly placed and portrayed on Your Affiliate Website. Examples of such messages include, but are not limited to, the following: “If you play, play responsibly”; or “Uncontrolled gambling may have adverse consequences at a psychological level”;
  12. That any commercial communications which originate from You must not overlap with the main content of the page or application, where it could block most of that content, without involving any prior action by users, except for those that are developed exclusively on the Websites themselves. Apart from the previous case, commercial communications must never block browsing activities and it must be easy to close them or to stop their execution;
  13. That any commercial communications which originate from You may not be placed on websites or apps which, in turn, promote gambling activities of entities without an operating license in Spain, presenting them as addressing Spanish residents.

4. Your Obligations

You agree to allow BullAffiliates (or a person acting on BullAffiliates’ behalf) to audit Your books, records, systems, data, marketing communication consents, and other materials only if it is required for Us to guarantee compliance with this Agreement or any Applicable Laws.

You must take reasonable means to ensure that Your employees, officers, and representatives are trustworthy and properly trained, and that such employees, officers, and representatives are aware of the data protection and marketing standards that apply to both the Affiliate and Us.

4.1. Your Affiliate Website

You are not allowed to register for the Affiliate Programme if Your Affiliate Website is considered unsuitable.

4.2. Direct Marketing and Spam

If sending any direct marketing communications to individuals (including but not limited to, email and/or SMS) which: (a) include any of the Group’s or Brand’s Intellectual Property rights; or (b) otherwise intend to promote the Websites, you must first obtain specific and explicit permission from Us to send such direct marketing communications.

If such permission is granted by Us, you must then ensure:

When obtaining consent from individuals to send third party (indirect) marketing communications in respect of the BullAffiliates or Brands, You shall ensure that BullAffiliates or Brands, as well as the purpose of such communication are properly identified to such individuals, and that their consent fully covers such communications as well as the respective channel used.

All marketing databases shall be cross-checked against all relevant registers which individuals may have registered with to prevent them from receiving marketing communications (such as the TPS).

All marketing communications sent to individuals shall clearly identify the sender of such communications as well as BullAffiliates or Brands, and shall contain simple, free and appropriate means for the recipient to unsubscribe from future marketing communications.

You shall comply with (and ensure that its performance under this Agreement does not put You and/or BullAffiliates in breach of) all applicable Data Protection Laws, privacy, marketing and electronic marketing legislation. Any form of processing (as defined under the GDPR) and/or storing of personal data (including without limitation any e-mail addresses, IP addresses, opt in record information) on BullAffiliates’s behalf shall be covered by a separate and relevant data protection agreement.

You shall immediately notify Us in the event of any breach of this Clause.

You shall immediately notify Us in the event that You receive, or have a reason to believe You could receive, a complaint from an individual or a competent regulator in respect of data protection and Your marketing practices.

You shall provide any and all necessary assistance to Us in order to enable Us to comply with Our data protection and marketing obligations in respect of this Agreement.

You shall, upon the termination of this Agreement or following receipt of notice from BullAffiliates, immediately cease sending any marketing communications to any individuals in respect of the Products and/or services.

You shall, upon Our request, provide all documents, information, data or other materials required by Us to evidence compliance with this Agreement and with any data protection and electronic marketing communications requirements (including, without prejudice, evidence of all opt-in consent received by individuals in respect of receiving marketing for the Products and/or services, when and how such opt-in consents were achieved, and the language provided to individuals to obtain such opt-in consent).

You shall take appropriate technical and organisational measures against the unauthorised or unlawful processing of personal data and/or marketing databases, and against the accidental loss or destruction of, or damage to personal data and/or marketing databases, including:
a) implementing suitable encryption of personal data and/or marketing database
b) pseudonymising personal data and/or marketing databases;
c) regularly testing its security measures; and
d) notifying and training staff and sub-processors (if applicable) regarding obligations under applicable data protection and marketing legislation.

Any complaints related to Spam or any sort of Direct Marketing in contravention of the rules above or contained in the data protection agreement shall be deemed to be a direct violation and breach of this Agreement.

Should We receive any complaints or legal claims regarding Spam or Direct Marketing sent by You (or someone under Your control), all the powers and rights conferred on Us under this Clause or elsewhere in this Agreement shall apply mutatis mutandis as relevant.

Any form of breach of this Clause will result in Your account immediately being placed under review and any Fees due to You being withheld pending an investigation. We shall be entitled to enforce a Penalty pursuant to Clause 10.4, which will be deducted from Your account. If this occurs, the amount of the Penalty will be deemed fair and acceptable to You. Should the Penalty and/or any additional payment due to Us in accordance with Clause 10.4 (including without limitation expenses and/or damages in dealing with such breach of this Clause, or being blocked by third party Internet Service Providers) not be covered by funds in Your account, We have the right to investigate other alternative means for obtaining these payments from You, including the right to demand direct payment from You at the first instance.

Should You require more information regarding this Clause, please contact us at info@BullAffiliates.io. Should You wish to report any incidences of breach of this Clause please contact us at info@BullAffiliates.io.

4.3. Approved Marketing Material

You will have access to Our banners, text, and/or other online and offline promotional materials, as well as certain Intellectual Property (collectively “Approved Marketing Material”) once you have successfully registered as an Affiliate. You may use said Approved Marketing Material on Your site and/or via e-mail and/or direct marketing and/or social media and/or print media, but You may not use any BullAffiliates Intellectual Property (notably without limitation related to the Brand or related trademarked material) with respect to mobile applications, notably without limitation as keywords for any mobile application or to impersonate BullAffiliates or the Brands, or to create confusion as to whose property it is. These are the designated methods for promoting the Products, BullAffiliates, and/or Brands.

It is Your responsibility to ensure that the use of such Approved Marketing Material complies with all specifications, obligations, and/or limitations set forth in these Terms and Conditions, as well as any applicable law. BullAffiliates maintains the right to ask you to remove any form of use of the Approved Marketing Material that it views to be in violation of this Agreement or Applicable Law, or that infringes on BullAffiliates’ Intellectual Property.

Should You be in any doubt, please contact info@BullAffiliates.io before publication. All Approved Marketing Material must be kept current and You shall utilise new Approved Marketing Material forthwith after it is made available to You by Us.

4.4. Approved Layouts

In the absence of Our prior written approval, You will only be permitted to use Our Approved Marketing Material as made available to you, or as supplied directly to You by Us, and You will not alter its appearance nor refer to Us, the Products or Our partners in any promotional materials. The appearance and syntax of the hypertext transfer links are designed and designated by Us and constitute the only authorised and permitted representation of the Product sites.

4.5. Marketing Compliance

You shall comply with all advertising guidelines and legislation in the relevant Markets for the term of this Agreement.

4.6. Good Faith / Ethical Conduct

You will not knowingly benefit from known or suspected traffic that is not generated in good faith in Our reasonable opinion, including but not limited to traffic generated via Spam or through the use of the Group’s Intellectual Property (notably without limitation the Brand) in conjunction with mobile applications or in violation of this Agreement, whether or not this actually causes damage to the Group. For the avoidance of doubt, this includes engaging in any fraudulent conduct, including referring low-value players for separate arrangements like Cost-Per-Acquisition (‘CPA’).

4.7. Copying of Sites or Theft of Site Content

If it can be reasonably proven that Affiliate earnings have been lost due to an incident of copying theft, We reserve the right to pay revenue generated by the offending Affiliate to the aggrieved party. Complaints in relation to this Clause should be sent to info@BullAffiliates.io for investigation.

4.8. Your Restrictions

You will not be entitled to any Fees in connection to any Sub-Affiliate if they are Your employee, director, shareholder, or agent if you are a legal entity, or if they are Your employee, agent, or immediate family member if you are a natural person.

You will not earn any Fees on Your personal customer account with Us, nor on the customer account/s of Your employees or family members with Us.

4.9 Traffic Generated Through an Unsuitable Medium

Any form of traffic that is generated from any medium that is aimed at children, promotes violence, includes pornographic or narcotic material, promotes discrimination based on race, sex, religion, nationality, disability, sexual orientation, or age, promotes illegal activities, or violates any Intellectual Property rights, or are otherwise considered by Us to bring BullAffiliates into disrepute or prejudice its interests in any way or is capable of creating confusion of the customers, is considered unsuitable, and constitutes a serious breach of this Agreement.

Furthermore, You are not permitted to use any link-building methods on Your Affiliate Websites and/or social media accounts to promote non-compliant/ infringing content. Any attempt to prevent BullAffiliates from reading Your content is forbidden, and Your Affiliate Account may be suspended immediately. For avoidance of doubt, use of any other methods in order to mask and misdirect website tracking tools/ BullAffiliates auditors, and/ or utilisation of bridge pages (websites whose sole purpose is to drive traffic to another site), link schemes (a technique to manipulate links to the content, or a certain domain), hidden texts/ links (a technique to hide text and links from the site visitor) and/ or keyword stuffing (technique to manipulate site ranking by stuffing the page with irrelevant keywords) is strictly prohibited.

It shall be Your sole responsibility to regularly monitor any and all of Your networks and traffic sources to ensure full compliance with this Clause at all times.

4.10. Manipulation/Advising Referred Players to the Detriment of BullAffiliates

You shall not advise or incentivize Your Referred Players in any way that may jeopardize the affiliate agreement between You and BullAffiliates’ profitability. Prohibited acts include, but are not limited to, advising Referred Players on how to abuse or manipulate the Products.

If fifty percent (50%) or more of Your Referred Players bet on a single outcome in regard to a Product, this will be considered a breach of this Agreement, with the corresponding consequences outlined in this Agreement.

4.11. Confidential Information

Except as otherwise provided in this Agreement or with the consent of any of the Parties hereto, all Parties agree that all information provided by or on behalf of any of them, including but not limited to the terms of any additional agreement entered into between the Parties, business information, and technology concerning Us or You, respectively, or any of Our Affiliates, shall remain strictly confidential and secret and shall not be used, directly or indirectly, for any purpose.

During the period of this Agreement, you may be given access to sensitive information about Brands’ business, operations, or underlying technology, as well as the Affiliate Program (including, for example, Fees earned by You under the Affiliate Programme). You agree not to disclose or use the confidential information in an unauthorized manner without Our prior written authorization, and to use the confidential information only for the purposes necessary to carry out the terms of this Agreement. The confidentiality obligations you have under this Agreement will survive the termination of this Agreement.

4.12. Data Protection and Privacy

You shall at all times comply with data protection acts, regulations or law applicable to Your territory.

Should any activity carried out by You in accordance with this Agreement result in the processing or storage of personal data, the relationship between Us and You will need to be assessed to determine each Party’s role, and a separate and relevant data protection agreement will be entered into as a result.

You warrant that You will co-operate with BullAffiliates and/or the Brands fully and promptly in the event that We request information on Your data protection practices and You agree that BullAffiliates and/or the Brands (as separate data controllers protecting their own interests) may monitor such data protection practices to ensure compliance with applicable Data Protection Laws.

You shall make clear to any users on Your Affiliate Website, or any other website that is used by You in conjunction with this Agreement, that third parties, including Us, may be placing and reading cookies on the user’s browser or placing web beacons to collect information. You shall obtain the respective user’s informed consent to the use of such third party cookies and post a prominent link to its privacy/cookie policy which shall provide detailed information about third party cookies and an explanation as to how these can be disabled (for example, by providing information about how users can customize cookie settings in browser settings for Internet Explorer, Firefox and Chrome). You warrant full compliance, throughout the term of this Agreement with any cookie–related laws that may be applicable.

Further to the above, You acknowledge that it may be necessary for the performance of this Agreement to share Your data, including Your personal data, with other companies within BullAffiliates including without limitation in order to grant or enforce the license to the Licensed IP and/or to process payments and manage the relations with the Affiliates. Likewise, You understand and acknowledge that We and/or any company within BullAffiliates may be obliged to share Your data, including Your personal data, with authorities and/or data subjects to comply with legal obligations or to exercise legitimate interests as discussed above.

4.13. Anti-Money Laundering

You may not directly or indirectly benefit from, or be a party to, any money laundering or related illegal activities. It is recorded that some jurisdictions in which We operate have strict laws on money laundering that may impose an obligation upon Us to report You to the federal or local authorities within such jurisdictions if We know, suspect or have reason to suspect that any transactions in which You are directly or indirectly involved, amongst other things, involve funds derived from illegal activities or are intended to conceal funds derived from illegal activities or involve the use of the Affiliate Programme to facilitate criminal activity.

You shall comply fully and promptly with any anti-money laundering related requests as We may require from You.

4.14. “Limitations on Advertising”

You are prohibited from placing digital advertisements on websites providing unauthorised access to copyrighted content or otherwise infringing any intellectual property of third parties.

4.15. Trademark Infringements

You acknowledge that BullAffiliates has registered trademarks in relation to the Brands and You agree that You shall not infringe or threaten to infringe, or carry out any unauthorised use of the Brands, the Products, or any other Intellectual Property, particularly in relation to:

a. the use of domain names (SLD) or brand names that are similar to the Brands and/or BullAffiliates and/or variations thereof or words that are confusingly similar

In the event of a breach of this Clause, We will be entitled to exercise all means available to enforce or defend Our rights in the respective territory, and You shall thereby fully comply with Our requests immediately and without delay. Furthermore, in the event of a breach of this Clause, We will not reward or pay for any traffic generated thereto and via such means.

4.16 Limitations on URLs

The use of Brand names that fall under BullAffiliates, trademarks or any variation of these names or any use of any words that are confusingly similar, in Affiliate Links is restricted and prohibited. Our Brands’ names may not be used in a derivative URL or subdomain. For example:

www.Yoursite.io/BullAffiliates.html – ALLOWED
BullAffiliates.Yoursite.io – NOT ALLOWED
http://www.YoursiteBullAffiliates.io/ – NOT ALLOWED.

4.17 Restricted Territories

You will not target individuals within jurisdictions or territories where gambling is illegal or where the promotion, marketing or advertising of gambling is illegal.

We reserve the right to take legal measures against You should You advertise to any individuals within restricted territories or jurisdictions, and furthermore We reserve the right to terminate Your Agreement should you be in breach of this clause.

5. Affiliate Deal Payment Models

Please refer to Your account for specific information regarding Your payment model, and the relevant terms below for specific guidance relating to Profit Share Deals, CPA Deals, or Hybrid Deals, as may be applicable

5.1 Terms Applicable to Profit Share Deals

Under the Profit Share Deal, You will receive a payment based on income generated by Your Referred Players, based on the model outlined below.

We reserve the right to change such model at any time and without notice.

Calculation of profit share
Commission tiers based on the casino profit generated by your players each month:
Earnings between $0.01 and $5000 – 25%
Earnings between $5000.01 and $10,000 – 30%
Earnings between $10,001 and $15,000 – 35%
Earnings between $15,000.01 and $20,000 – 40%
Earnings between$20,001 and $30,000 – 45%
Earnings over $30,001 – 50% .

Calculation of Sub-Affiliate profit share
Unless indicated or otherwise agreed between the Parties, the Sub-Affiliate profit share is calculated as XXXX per cent (XXXX%) of the total profit share received from Your Sub-Affiliates. ***remove if not applicable***

5.2 Terms Applicable to CPA Deals

Under the CPA Deal, You will receive a predetermined amount for each Referred Player, as outlined in the below model. There shall be no profit-share component under this model.

We reserve the right to change the CPA Deal at any time without notice.

Calculation of CPA Deal

| Number of Referred Players | Cost-per-acquisition |
| ———- | ———- |
| E.g. 1-10 | $60 |
| E.g. 11-30 | $75 |
| E.g. 30+ | $90 |

Unless agreed otherwise between the Parties in writing, the first fifty (50) Referred Players under the CPA Deal are to be considered as a test phase in which We will assess the quality of the Referred Players. After the test phase has been completed, We shall, in Our sole discretion, determine whether to continue the campaign, amend pricing, or renegotiate the volumes and/or CPA amounts, based on the results obtained in the testing phase.

5.3 Terms applicable to Hybrid Deals

Under the Hybrid Deal, Your payment will contain elements of both a Profit Share Deal and a CPA Deal, based on the models outlined above.

For the avoidance of doubt, the terms applicable to Profit Share Deals as outlined in Clause 5.1 and the terms applicable to the CPA Deals as outlined in Clause 5.2 shall also apply to Hybrid Deals.

5.4 Payment Options

We will pay You using the method you choose upon registration, or You can view Your payment details at any time in the ‘payment information’ area of Your account. You may only choose from:
***Please list payment method options below***

If You do not register a valid payment method and complete and accurate information after accepting these Terms and Conditions, BullAffiliates will not contact You to remind you to change your information, and BullAffiliates will not be liable in any way for any failure to pay You in this situation.

If You fail to send us an invoice or otherwise claim any amount due to You within twenty-four (24) months of the due date, such amount will be written off and will no longer be owing to You.

Although We strive to complete the Fees earned by You in the previous calendar month by the 15th day of the following month, We shall not be liable to You in any way for late payments due to technical, third-party, or other unforeseen events.

You have the right to dispute or contest any sums or Fees that are due to You within ninety (90) days of the due date. After the ninety (90) days have passed, the amount shall be considered final and cannot be questioned or contested in any way.

For the avoidance of doubt, wherever We suspect that You or a Referred Player has committed fraud, We reserve the right to deny You payment related to the same without providing You with a detailed report or explanation thereto.

6. Term and Termination

6.1. Term

The term of this Agreement will commence on the date of approval by BullAffiliates of Your registration in accordance with Clause 1 and shall continue until terminated on notice by either Party.The term of this Agreement will commence on the date of approval by BullAffiliates of Your registration in accordance with Clause 1 and shall continue until terminated on notice by either Party.

6.2. Termination

BullAffiliates may terminate this Agreement at any given time, without assigning any reason thereto, with such termination being effective immediately. Affiliate may terminate this Agreement at any given time, without assigning any reason thereto, by providing BullAffiliates with at least thirty (30) days’ notice in advance. For the purposes of notification of termination, either Party shall notify the other in writing, and notification via e-mail will be considered as a written form of notification and the Agreement shall terminate accordingly.

6.3. Consequences of Termination

In the event of termination of this Agreement for any reason:
You will return to Us any confidential information and/or customer information, and all copies of it in Your possession, custody and control and You will cease all use of any Intellectual Property, Licensed IP and of any Approved Marketing Material. You will take immediate steps to transfer ownership to Us of any derivative URL established by You, at a cost to Us not exceeding that incurred by You in registering the derivative URL, but not the costs incurred in developing the derivative URL. You and BullAffiliates and Our electronic cash provider, suppliers, contractors, agents, their directors, officers, employees, and representatives shall be released from all obligations and liabilities to each other occurring or arising after the date of such termination, except with respect to those obligations that by their nature are designed to survive termination, as set out in this Agreement. Termination will not exculpate You from any liability arising from any breach of this Agreement, that occurred prior to termination and shall not affect or limit in any way Our rights pursuant to Clause 10 hereof. You will only be entitled to unpaid Fees (if any) earned by You on or prior to the date of termination. However, if You have committed a breach of this Agreement, You shall not be entitled to any unpaid Fees generated after the breach occurred, irrespective of whether this Agreement has been terminated or otherwise, until such breach is remedied. Upon termination of the Agreement, You will not be entitled to any Fees generated relating to any Referred Players directed to BullAffiliates and Brands, and all monies earned by BullAffiliates and Brands from such Referred Player shall be retained in whole by BullAffiliates. BullAffiliates may withhold the final payment for up to three (3) months to ensure that the correct amount has been calculated and paid. If We continue to permit activity (generation of revenue) from Referred Customers after termination, this shall not be construed to constitute a continuation or renewal of this Agreement or a waiver of termination.

7. Relationship of Parties

We are independent contractors, and nothing in this Agreement shall form a legal partnership, joint venture, agency, franchise, sales representative, employment relationship, or data controller-processor relationship between us unless we both agree in writing. You will not be able to make or accept any offers or representations on Our behalf. You shall not make any statement that is inconsistent with this Clause, whether on Your site or otherwise.

For the avoidance of doubt, You are solely responsible for the acts of any sub-contractors or other third parties with whom You deal, as well as the actions of Your Affiliate Networks and the monitoring of Your Affiliate Networks to ensure compliance with this Agreement’s requirements. If Your subcontractors or Affiliate Network infringe the terms of this Agreement, You will be held completely accountable, and We will be entitled to take any action against You allowed under this Agreement or at law in response to such violation.

8. Representation of BullAffiliates

You shall not make any claims, representations, or warranties in connection with BullAffiliates or the Brands, and You shall have no authority to, and shall not, bind Us to any obligations outside of this Agreement, unless agreed to in writing by Us.

9. Indemnity, Disclaimers and Limitation of Liability

9.1 Indemnity

Without prejudice to Our rights under Clause 10.4., You shall defend, indemnify, and hold BullAffiliates and Our electronic cash providers, suppliers, contractors, agents, their directors, officers, employees, and representatives harmless from and against any and all liabilities, losses, damages, and costs, including reasonable attorney’s fees, resulting from, arising out of, or in any way connected with:

  1. Any breach by You of any warranty, representation, or provision contained in this Agreement;
  2. The performance of Your duties and obligations under this Agreement;
  3. Your negligence;
  4. Any injury caused directly or indirectly by Your negligent or intentional acts or omissions, or the unauthorised use of Our banners, copies and link or this Affiliate Programme;
  5. All claims, damages, and expenses (including and not limited to, attorneys’ fees) relating to the development, operation, maintenance, and contents of Your site;
  6. Any proceedings, penalties, or sanctions imposed by the relevant authorities, as well as any legal fees and costs incurred in connection with, arising out of, or resulting from any breach or non-compliance, non-performance of this Agreement or any part thereof, or non-compliance with Applicable Law.

9.2 Disclaimers

We make no express or implied warranties or representations with respect to the Affiliate Programme, BullAffiliates or payment arrangements (including, without limitation, their functionality, warranties of fitness, product-ability, legality, non-infringement, or any implied warranties arising out of a course of performance, dealing, or trade usage). In addition, We make no representation that the operation of Our Websites (including service and tracking) will be uninterrupted or error-free. We will not be liable for the consequences of any such interruptions or errors.

9.3 Limitation of Liability

Your liability, whether under contract, tort or otherwise (including any liability for negligent act or omission), shall not be in any manner excluded or limited and shall include, without limitation, also any liability for any indirect and consequential damages incurred by BullAffiliates or the Brands including loss of profits, revenue, business, contracts, anticipated savings.

For the avoidance of doubt, You shall also be solely liable towards Us for breaches of this Agreement by Your Affiliate Networks or any sub-contractors or third parties You engage.

We will not be liable for any damages whatsoever, including direct, indirect, special, punitive or consequential damages or for any loss, of any nature whatsoever, arising from or in connection with this Agreement or the Affiliate Programme, even if We have been advised of the possibility of such damages.

Our obligations under this Agreement do not constitute personal obligations of Our directors, officers, employees, representatives, consultants, agents or shareholders.


9.4 Contractual penalty

Notwithstanding anything to the contrary, in case of Your breach or threatened breach of any of the provisions of this Agreement as well as any direct violation thereof, You shall be liable to pay a penalty of fifty thousand US Dollars ($50,000) to Us for each such individual breach or threatened breach of this Agreement as provided herein (hereinafter referred to as ‘Penalty’). The payment of the Penalty to BullAffiliates shall be without prejudice to BullAffiliates’ right to claim compensation for any damage (including without limitation any indirect or consequential damage, loss of profits or any expenses incurred in relation to the breach or threatened breach) that exceeds the Penalty, which right shall not be affected nor limited by the payment of the Penalty. Furthermore, without prejudice to the Penalty, We shall be entitled to seek any equitable relief as a remedy for such breach, including injunctive relief concerning any threatened or actual breach of any of the provisions of this Agreement as well as any direct violation thereof.

The Penalty becomes due as of the moment of the occurrence of the breach or the moment of threatened breach, and if this is not paid on the first demand, the late payment interest in the maximum amount allowed shall accrue.


9.5 Remedies

Our rights and remedies in these Terms and Conditions shall not be mutually exclusive, i.e., the exercise of one or more of the provisions of this Agreement shall not preclude the exercise of any other provision.

You acknowledge that if You have committed a breach of this Agreement, or if We are not satisfied with the information You are required to provide to us in terms of this Agreement, We may, without prejudice to any other right available:

immediately suspend Your membership of the Affiliate Programme; and/or
in Our absolute discretion, not pay You any funds due to You as Fees.
Additionally, if Your account is not active or generating profit through Fee payments, We shall have the right to demand payment of the Penalty as well as any additional payment from You.

We further reserve the right to report You to the relevant authorities should We, in Our absolute discretion, determine that We are obliged to do so in compliance with Applicable Law.

You acknowledge, that damages or a Penalty may be inadequate for a breach or a threatened breach of this Agreement and, in the event of a breach or threatened breach of any provision of this Agreement, the respective rights and obligations of the Parties may be enforceable by specific performance, injunction, or other equitable remedy.

Nothing contained in this Agreement shall limit or affect any of Our rights at law, or otherwise, for a breach or threatened breach of any provision of this Agreement, it being the intent of this provision to make clear that the enforcement of Our respective rights and obligations shall not be limited in any way.

The rights and remedies outlined in this Clause, and in this Agreement, may be exercised against any or all of Your multiple accounts in Our sole discretion.

10. Mutual Support

Both Parties shall give each other their mutual support in the giving of effect to the spirit, purpose and object of this Agreement.

You shall comply with, inter alia, all legislation, obligations and requests, as required by Us or by any authority in accordance with applicable legislation in the jurisdiction in which You or We are domiciled or operate in.

You warrant that You will co-operate with Us fully and promptly in the event that We request information on Your practices and You agree that We may reasonably monitor such practices to ensure compliance with applicable legislation. Should BullAffiliates discover non-compliance with any applicable legislation, BullAffiliates reserves the right to take any action which it deems necessary, including but not limited to terminating this Agreement with immediate effect, immediate closure of Your Affiliate Account and withholding all funds due to You. You agree to indemnify BullAffiliates for any damages suffered as a result of a breach of this Clause and this Agreement and BullAffiliates further reserves the right to take any action to which it may be entitled, in the event that it suffers any damage whatsoever due to Your non-compliance with this Clause or this Agreement.

11. Third Parties

This Agreement shall not be considered to grant any rights, remedies, or benefits to any person or entity who is not a party to it. This Clause does not apply to Affiliate Networks for the avoidance of doubt.

12. Assignability and Inurement

BullAffiliates may, without Your prior written consent, assign this Agreement to any company forming part of BullAffiliates or otherwise. You may not assign this Agreement, by operation of law or otherwise, in whole or in part, without Our prior written consent. Subject to that restriction, this Agreement will be binding on, inure to the benefit of, and enforceable against You and Us and Your and Our respective successors and assigns.

13. Non-Waiver

Our failure to enforce Your strict performance of any provision of this Agreement will not constitute nor be construed as a waiver of Our right to subsequently enforce such provision or any other provision of this Agreement.

14. Severability/Waiver

Whenever possible, each provision of this Agreement shall be interpreted in such a manner as to be effective and valid under Applicable Law but, if any provision of this Agreement is held to be invalid, illegal or unenforceable in any respect, such provision will be ineffective only to the extent of such invalidity, or unenforceability, without invalidating the remainder of this Agreement or any provision hereof. No waiver will be implied from conduct or failure to enforce any rights and must be in writing to be effective.

15. Force Majeure

Neither Party shall be liable to the other for any delay or failure to perform its obligations under this Agreement if such delay or failure arises from a cause beyond its reasonable control, including but not limited to, labour disputes, strikes, industrial disturbances, acts of God, acts of terrorism, floods, lightning, utility or communications failures, earthquakes or other casualty. If such event occurs, the non-performing Party is excused from whatever performance is prevented by the event to the extent prevented, provided that when the force majeure event ceases, such non-performing Party shall inform the other and resume its obligations pursuant to this Agreement.

16. Notices

Any and all notices which You send to BullAffiliates pursuant to this Agreement and/or which are related in any manner whatsoever to Your role as an Affiliate, shall be considered valid solely if:
a. made in writing; AND
b. sent by email to the affiliate manager handling Your Affiliate Account at the time; AND
c. sent to info@BullAffiliates.io.